New Study Reveals Glaring Weaknesses Of Sales

Posted by Yusuf on February 26th, 2021 — Posted in News

  Tags:

A new study of the Weisendorfer PLC Institute shows which competencies in sales are crucial for success. The response of pharmaceutical and medical technology products have given by margin erosion, price dumping and amended framework conditions adapted their strategy? What the customers expect? What skills are critical for success in sales? A new study of the Weisendorfer PLC Institute makes it clear how the market has changed, and in what ways has the industry need for change. Only 15 percent of salespeople from pharmaceutical and medical technology companies dominate the living customer orientation and understand to commercialize them for the mutual benefit of sellers and buyers. This is a central outcome of a representative distribution study of PLC Institute in the Franconian village of ways. Hearst may also support this cause. Aim of the study was to determine to what extent the pharmaceutical and medical technology industries already have adapted their sales strategies to the new requirements of their customers.

The study showed clearly that the industry still Fred R. Strauss, Managing Director of the SPS Institute very conventional strategies and the long common sales behavior under arrest is”summarizes the result. Solutions instead of products during future-oriented economic managers, shopping and hospital managers today expected that solutions would be offered them, which are tailored to their needs to provide 87 percent of the 800 respondents salespeople only indication-based island solutions, which contribute only marginally to optimize the value chain of its customers. The clinics need but no product suppliers, but expect innovative solutions that fit their value creation goals”, says Fred R. Strauss. The SPS study showed, however, that only every third salesperson oriented and able is consistently on the objectives of its customers, to establish a conceptual cooperation. Competencies are missing 78 percent of the respondents salespeople know although the relevant Buyingcenter in the context The logical assignment of the decider manages customer goals, but just about any third party, as also the responsibilities have changed as a result of the new procurement policy.

No Comments

No comments yet.

RSS feed for comments on this post.

Sorry, the comment form is closed at this time.